
Grow Your Business: Smart Strategies for Real Results
Social media isn’t just about posting on a schedule—it’s about reaching the right people with the right message at the right time. In this talk, Rotary member Christine Wetzler, owner of Pietryla PR & Marketing, shares practical ways to use social media and smart technology like AI to build your brand, connect with decision-makers, and drive real business growth.
Make Social Media Work for You – Focus on the platforms where your audience is, and craft content that speaks directly to decision-makers.
Work Smarter, Not Harder – Use tools that help create and personalize content efficiently, so you can spend more time engaging with customers.
Stay Authentic & Credible – Technology is helpful, but trust and relationships still matter. Keep a human touch in your messaging.
Use Data to Make Better Decisions – Know what’s working, what’s not, and how to adjust your strategy based on real insights. Stand Out from the Competition – Businesses that embrace smart digital strategies gain an edge, strengthen customer relationships, and create long-term success.
Join the Rotary Club of Lake Zurich at the ELA Library 1st Floor Conference Room on April 14, 2025 at 6 p.m. for this presentation. Visit lakezurichrotary.org for additional information.